Skip to content

Compare · July 2026

Nova vs the assistants people ask us about.

Most of them wait for the right prompt. Nova arrives with it already written. An honest head-to-head below. Where Nova wins, we say so — where a rival wins, we also say so. Facts sourced from each provider's public pricing page.

Monthly price (billed monthly)

Publicly listed on each provider's pricing page; annual billing is cheaper on every plan.

Nova
R149 · ≈ US$8
Martin
US$35–49
Lindy
From US$49.99
Motion
US$34–49
Carly
From US$35

Monthly price (billed annually)

Nova
R149 · no annual discount yet
Martin
US$21–30
Lindy
US$49.99+
Motion
US$19–29
Carly
From US$35

Free tier or trial

Nova
Free preview — no card.
Martin
7-day free trial.
Lindy
Free plan with limited tasks.
Motion
No free plan — 7-day trial only, card required (as of 2026).
Carly
Free trial (limited).

Works on Android

Nova
Any phone — installs as a PWA.
Martin
iOS only; Android waitlist.
Lindy
Web-based; works everywhere.
Motion
iOS + Android + web.
Carly
iOS-first; check current status.

Nothing to install from an app store

Nova is a Progressive Web App: Add to Home Screen replaces the app-store step entirely.

Nova
Home-screen install, no store.
Martin
iOS App Store.
Lindy
Web app; extensions per workflow.
Motion
Native app stores.
Carly
iOS App Store.

WhatsApp approval as core flow

Nova reaches you on WhatsApp when something needs approving, and a reply there can approve it — a channel none of the compared products advertise.

Nova
Briefing on WhatsApp; reply YES to approve.
Martin
Not advertised.
Lindy
Can build a WhatsApp workflow yourself.
Motion
Not advertised.
Carly
Not advertised.

Setup effort

Nova
One-tap Setups. Under a minute.
Martin
Short onboarding.
Lindy
Significant per-workflow configuration reported in public reviews.
Motion
Import calendar + tasks; some tuning.
Carly
Short onboarding.

Approval-first safety

Whether every external action requires an explicit human tap before it runs.

Nova
Every external write waits for approval.
Martin
Varies by action; Basic tier caps concurrent tasks at 2 (as of 2026).
Lindy
Depends how a workflow is wired.
Motion
Auto-schedules and reshuffles calendar without asking (as of 2026).
Carly
Varies by action.

Regional currency pricing (ZAR / others)

Nova
ZAR, USD, GBP, EUR, AUD.
Martin
USD only listed.
Lindy
USD only listed.
Motion
USD only listed.
Carly
USD only listed.

Native iOS app

Nova
PWA only — no native iOS app.
Martin
Native iOS.
Lindy
Web app.
Motion
Native iOS + Android.
Carly
Native iOS.

Meeting transcription

Nova
Not a Nova focus.
Martin
Voice notes / recall.
Lindy
Via workflow integration.
Motion
Not the product.
Carly
Meeting summaries advertised.

Deep calendar auto-scheduling

Nova
Calendar guard, not auto-scheduler.
Martin
Assistant-style scheduling.
Lindy
Via a workflow you build.
Motion
Core product — auto-schedules tasks.
Carly
Assistant-style scheduling.

Facts as of July 2026, sourced from each provider's public pricing / marketing pages: Martin, Lindy, Motion, Carly. Products evolve; verify before purchase. Competitor names are used nominatively for comparison only — no affiliation or endorsement.

Nova × Jarvis scorecard

Five pillars. Honest scoring — including where Nova is behind.

Scores are ours; justifications are one line each. If you disagree, tell us where — we update this table monthly.

Proactive
Surfaces things before you ask.
  • Nova
    5/5

    Nightly briefing + card-based catches; core loop.

  • Martin
    4/5

    Proactive nudges around calendar/email.

  • Lindy
    3/5

    Trigger-based agents; you build the proactivity.

  • Motion
    3/5

    Proactive scheduling of tasks; narrow scope.

  • Carly
    4/5

    Assistant-style proactivity around calendar.

Approval-safety
Nothing external sends without your tap; audited.
  • Nova
    5/5

    DB trigger refuses sends without approval event.

  • Martin
    3/5

    Reviews replies but sends behaviour varies.

  • Lindy
    3/5

    Configurable; safety depends on how you build.

  • Motion
    4/5

    Actions on calendar are reversible.

  • Carly
    3/5

    Human-in-the-loop review pattern.

Phone-first (incl. Android)
Works on any phone without an app-store install.
  • Nova
    5/5

    Home-screen PWA, Android + iPhone, no app store.

  • Martin
    2/5

    iOS-first per public marketing.

  • Lindy
    3/5

    Web-first; mobile is the browser view.

  • Motion
    4/5

    iOS + Android apps; app-store install.

  • Carly
    2/5

    iOS-focused per public marketing.

Price accessibility
Entry price on a small-business budget.
  • Nova
    5/5

    Personal tier priced for small-business budgets; localised currency.

  • Martin
    3/5

    US$21–49/month range per public pricing.

  • Lindy
    3/5

    Free tier + paid usage-based.

  • Motion
    2/5

    US$19–29/user/month per public pricing.

  • Carly
    3/5

    Paid tiers per public pricing.

Setup friction
Time from signup to first useful moment.
  • Nova
    4/5

    Under 2 min to first briefing; connections optional.

  • Martin
    3/5

    iOS install + permissions.

  • Lindy
    2/5

    Agent building has a learning curve.

  • Motion
    3/5

    Calendar connection + task import.

  • Carly
    3/5

    iOS install + assistant onboarding.

Where rivals genuinely lead

  • Motion leads on calendar depth. Motion's auto-scheduling and time-blocking are more mature. If your day is 90% calendar Tetris, start there.
  • Lindy leads on custom agents. Lindy's builder lets you compose deep multi-step workflows. Nova is one-tap Setups, not a builder.

Nova isn't for everyone

When you'd be better off elsewhere.

If any of these sound like your primary need, save your money — the honest tool is below.

  • Deep meeting transcription and summaries at scale
    Try Otter.ai or Fireflies — that's their core competence.
  • Auto-scheduling every task into your calendar
    Motion is built around that pattern; see our /compare page.
  • Enterprise CRM agents with custom pipelines and SSO
    Lindy's agent builder or a Salesforce Einstein setup will serve you better.

The comparison nobody else runs

Nova vs doing nothing

Most people reading this aren't switching from another AI tool. They're switching from a spreadsheet, a reminder, and their own memory — which is free, needs no setup, and gives nobody access to their mail. That's a real advantage, and Nova doesn't pretend otherwise. Here's the honest trade.

  • Contract or policy renewing at a new price

    Today · The email arrives, you mean to deal with it, and it renews at the new price.

    With Nova · Nova reads the renewal date and price change, and reminds you while you can still act.

  • An invoice going unpaid

    Today · You remember the big ones. The R2,400 one from six weeks ago you don't.

    With Nova · Nova tracks what's owed and drafts the follow-up. You read it and tap send.

  • A quote nobody replied to

    Today · It closes itself by silence, and you never find out you lost the job.

    With Nova · Nova notices the thread went quiet and prepares the nudge.

  • Keeping it all in your head

    Today · Works, until a busy week. The cost of a bad week is paid the following month.

    With Nova · Nova holds the thread across email, calendar and renewals so a bad week costs less.

Where doing nothing still wins: it costs nothing, and Nova needs access to your mail to be useful. If one missed renewal a year wouldn't bother you, keep your spreadsheet — that's a reasonable call, and the free preview will tell you which camp you're in before you enter a card.

Already paying for one of these?

Honest migration guides — what each product does well, what people bump into, and the manual ten-minute path across. Nova has no importer, and every guide says so.

No app store. No card to try.

Nova installs from the browser and starts with a free preview. If a rival fits you better, we've told you above — that's the point.

Competitor names (Martin, Lindy, Motion, Carly) used nominatively for comparison only. No affiliation or endorsement. Verify current pricing on each provider's site — see Martin, Lindy, Motion, Carly.

Next step

Comparisons only go so far — run it on your own week.

Five questions and Nova is tuned to you.

No card. Nova drafts — you approve every send.